Our team discussed our personal experiences with food delivery apps, wanting to ensure that our design solves a real problem. We know that nearly half of all adult eating occasions are completely alone, and many of us shared how eating alone negatively impacts our experience and relationship with food. We decided to focus our app on addressing this issue.
After meeting with our client and getting an understanding of the user they were attempting to reach, we conducted market research and put together a user persona chart.
By thinking about how Samantha would move through our mobile app, we were able to refine our ideas to decide on main features.
Our users will be able to:
Each of my partners and I spent eight minutes in a round of "Crazy 8's" to quickly jot down our initial screen ideations.
I found that this exercise is an essential part of my design process, as it allows me to get something on paper without overthinking the details or perfection of the sketch.
After our initial sketches, we had discussions about features from each of our papers that we wanted to incorporate into our next iterations. I delegated tasks and screens to my teammates and we began to work in Figma, creating mid-fi wireframes to prepare for review from our client and professor.
I took the lead on the layout of the Explore page as well as the individual Restaurant's page. My teammates worked on the screens that followed, taking on the Details page and the Game screens that incorporated interactivity to our app.
With every meeting with the client, my team and I were able to improve our design by making minor adjustments to increase readability. We remained cautious of of use of yellows and oranges, keeping users with visual impairments in mind.
We also elaborated on our in-app game feature, knowing that it was the main component that sets our product apart from other food delivery apps in the market. By playing games and interacting with others in the MunchBunch app, users can earn points, nicknamed "Noms". These Noms earn users real world prizes, such as a free drink or the option to donate a meal to someone in their area in need.
My team and I wanted to take this product as far as we could in Figma given the project timeline. We made every piece of the prototype interactive that we could, which was quite an effort given our novelty and limited experience using Figma.